People, Performance, and Results

Approximately a few weeks ago I received an awakening call. This call stated that I am accepted by a great company, Kellogg Brown & Root, to fill in one of their graduate positions. This company is a multinational company in project management industry. The company is actually one of the leaders in engineering multi disciplinary consulting industry.

I just started the employment on Monday, July, 09, 2007. This is actually my first experience in the industry. There are a lot of exciting projects to be completed, ranging from small into humongous financed projects. Their completed projects surely have formed the history of our global society. Therefore, it is such an honor to be invited to actually join the group.

However I found something which is more interesting than the company’s history and the projects, which is its marketing strategy. As an engineer, the company really treats me as an apprentice to be educated, trained, and prepared for their future leaders. There are a lot of development programs that I will be enrolled by the company. Moreover, I will be working closely with my seniors in different projects in order to provide with enough exposure within the industry. They encourage me to set a goal and career objectives, therefore the future development will be easier for me to be obtained.

I really find that this company has a great people orientation in delivering great performance and results. In my previous sharing, I asked how professional companies market themselves. I think I have found one of the answers. Without the proper people, a system will be redundant. Marketing is all about people since a brand is just a brand, hence the people behind the brand who actually create the image.

I have never worked as a professional in the other countries. Therefore, it would be greatly appreciated to hear about your career experience in any company. Do they focus on the people? Do they provide great trainings to their graduates? What are the other marketing strategies that they have?

Opinions, questions, and comments are greatly appreciated.

David Herlambang

MarketingFirst